Quietly, Boldly, or Both?
Begin with the right people
Start with early users whose opinions carry weight. The ones others trust, follow, or turn to for advice. These are your internal multipliers, and they can set the tone for everything that follows.
Give them early access. Let them test things, ask questions, and shape what comes next. If they see value, they’ll share it. And when they do, others will pay attention.
Call them champions, ambassadors, or anything that fits your culture. Recognition builds ownership, and ownership drives momentum. People are more likely to support something they’ve helped shape. Even more so when their input is seen, appreciated, and shared.
This isn’t just about early adoption. It’s about building momentum from the inside.
Keep things layered
Start selectively
Begin with a few target teams or regions. These early groups give you space to test, learn, and adjust before rolling out to everyone.
Use micro-campaigns to spark interest
Share quick, engaging messages in the right places. Think short videos, teaser banners, or “did you know?” tips that pop up in a natural way to build awareness. Keep it simple and targeted.
Drip launch instead of all at once
Release new features or sections step by step. Give people time to explore, get familiar, and actually use what’s there.
Collect feedback at every step
Pay attention to how people are interacting with the platform. Set up small feedback loops regularly: quick polls, in-platform reactions, or manager check-ins. Use focus groups for deeper insights when needed. If something’s not working, adjust. If something clicks, build on it.
Iterate and amplify
Use what you learn to improve the experience. Then shine a spotlight on what’s working with bigger stories, visible wins, and a wider rollout.
This approach helps you stay flexible and keeps the focus on people, not just the platform.
Let stories lead the way
People connect with people, not platforms.
Share early success stories and real feedback from teams who tried it first. A quick quote. A short video. A moment that shows how the LXP made something easier.
It doesn’t need to be perfect. It just needs to be relatable.
These small stories help build trust and turn the rollout into something people want to be part of.
Scale with confidence
Once the foundation is in place, it’s time to grow.
Launch broader campaigns. Highlight your champions. Share short how-to clips, fun internal challenges, and visible moments of success.
At this point, the LXP is no longer a new system. It’s part of how things work, and your people helped make that happen.
Octily Creative
Need a creative partner for your LXP launch?
From teaser clips to internal campaigns, we help bring your rollout to life with visuals and storytelling.
Need a creative partner for your LXP launch?
From teaser clips to internal campaigns, we help bring your rollout to life with visuals and storytelling.

Need help turning your LXP rollout into something people actually want to use?
We’d love to help. From creative campaigns and video storytelling to micro-launch strategies that get results, we can help your rollout feel like a natural next step, not just another system launch.
Get in touch, send an email, or book a meeting. We would love to explore what we can create together.